Often when it’s time to run a load test or turn on website monitoring, you don’t necessarily want the transaction hitting all your third party components on the page.
For example, you don’t want your analytics software to record the visits as real visitors, since that would skew your marketing metrics. Likewise, you don’t necessarily want advertisements served up, especially if the ad vendor uses “click-through rates” (CTR) to optimize ad prices and a load test would artificially drive down the CTR.
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